Knowing where your vehicles are is one thing, but do you know how your fleet is being driven?
As a fleet manager, ensuring your fleet is safe on the road is critical to ensuring your business stays afloat. The cost of an accident while on the job can be astronomical – upwards of several million dollars depending on the severity. This is certainly nothing to shake a stick at. Driver behavior monitoring is critical to reducing risk, improving driver and vehicle safety, and reducing unnecessary fuel consumption to name a few things.
In this article, we’ll dive into what driver behavior monitoring is, what is possible to monitor, and product suggestions for common use cases. Read on.
What is Driver Behavior Monitoring?
Fleet management doesn’t end after you’ve calculated the insurance costs, asset costs, and vehicle repair. The cost of driver behavior can quickly sneak up with respect to harsh driving, accidents, driver behavior-related maintenance, and additional costs of traffic violations.
You’re likely wondering how to mitigate these costs and what exactly can be done? The answer lies in telematics devices.
Harsh Driving Events
Driver behavior monitoring leverages IoT technology to collect safety data in real time using products such as the MCX101 tracker from Morey. These products are designed to monitor and track harsh driving events, such as crashes, speeding, excessive idling, towing, and fuel consumption.
This insight will allow managers to identify the best drivers, the worst drivers, and everyone in between. Keeping employees accountable for safe driving practices can greatly reduce the financial costs to your business, and equally as important, your reputation on the open road.
Eco-Driving
In a similar vein, green or eco-driving is increasingly important not only for your bottom line, but for the environment and associated regulations.
Eco-driving is an economical strategy of driver behavior that reduces fuel consumption and the maintenance costs that are associated with harsh driving. Devices like the MCX301 can be leveraged to provide insight on fuel consumption and driving events to aid managers in encouraging and enforcing good driving behaviors.
Why is it Important?
Managing driver behavior data allows fleet managers an enormous amount of insight into their drivers and the way their assets are being used. Two of the biggest challenges with managing a fleet are the liabilities and safety concerns associated with asset deployment.
Liability
As we mentioned before, the cost associated with an accident can be catastrophic. Attorney fees, vehicle and property damage, and the possibility of a resulting death can bring a company to a full stop. Actionable intelligence through connected IoT devices can help managers optimize safety and compliance of their drivers.
Safety
Driver fatigue and distracted driving are some of the most dangerous driver behaviors that fleet managers need to monitor. Leveraging smart devices to give detailed insight on the safety patterns of their drivers then allows businesses to make better staffing and asset deployment decisions.
Get Connected with Morey
Every asset from light vehicles to heavy duty transport can be monitored via the highly configurable series of trackers available from Morey. There is no application that is too complex for our capable, configurable, and durable IoT devices. Industries such as mining, agriculture, heavy transportation, industrial, construction, and so many more can benefit from the powerful capabilities of our rugged IoT devices.
Contact us today to discover what a partner in IoT can do for your business.