POV: Marc Boersma, Director of Product

One large problem that customers tend to normalize that they shouldn't is the ability to own and control their own data.

Whether it's the raw data, or the application itself that's living on the device collecting that data, we believe in giving that access to customers. And what that allows them to do is be in full control of how the data is used, whether that's a different UI fleet management application, or they wanna concept out a new way to use the data.

It's your data, on your asset. That's something that you should have the full scope of visibility into and control over. And that's how Morey designs our devices to give the keys over to the customer as to how the data is used, what they use it for, all the way from the device middleware to the end user-facing application.